During his first night in his small hotel room he decides to treat himself to the beautiful Japanese prostitutes he hears so much about from his colleagues when they go to Japan. He goes out and finds one and brings her back up to his room.
All throughout their sexual endeavors, the prostitute continuously yells this phrase in Japanese to which the man assumes is “Yes, yes, yes!” Afterwards he pays the woman and lets her be on her way.
The following morning he goes golfing with his other colleagues before their business meeting later that afternoon. On their first hole, after he successfully putts the ball in, he decides he wants to show off how cultured he is to his friends by shouting “Yes!” in Japanese.
Afterwards, his colleagues look at each other very confused and look back at him and ask “What do you mean wrong hole?”